Working on challenging, game-changing projects for recognizable clients is what typically keeps a consultant motivated. We’re not just focused on completing a project or task, but rather on enabling a client to achieve a “business” outcome. In the digital space, projects typically involve implementing strategies or solutions to help an organization reduce costs, to drive more sales and revenue, or to grow and transform. For example, it’s very satisfying to help a local university grow by enabling it to attract more students or to deploy a solution that enables the world’s largest retailer to operate more efficiently.
But it’s especially gratifying to play a part in initiatives that have a broad social impact. A great example is a series of projects we completed for two non-profit organizations focused on organ and tissue donation – The Living Legacy Foundation of Maryland and Donate Life Maryland. Partnering with these organizations in their life saving mission is both a huge honor and a daunting responsibility. In our roles as consultants, marketers, designers, developers and architects, however, it is refreshing to be able to use our various skill sets to inspire this kind of social change....Read More